محمد برادة

Mohammed Berrada is a seasoned entrepreneur and digital strategist with over 26 years of experience in the UAE. He specializes in digital marketing, product development, lead generation, and business growth strategies. Known for his diverse expertise in operations management, crypto innovation, customer service, sales optimization, and technology-driven marketing, Simo has a proven track record of increasing revenue while promoting efficiency, accountability, and cross-department collaboration.

As the Founder and CEO of SMB DigitalZone, a Dubai-based digital marketing and software agency, Simo leads a proactive team committed to empowering small and medium-sized businesses through tailored digital solutions. Under his guidance, SMB DigitalZone has provided impactful digital experiences, including website and eCommerce development, SEO and content strategies, social media campaigns, 3D walkthroughs, virtual tours, and comprehensive marketing audits and competitor analyses.

Simo is also widely recognized for his expertise in the cryptocurrency and blockchain industries. He served as the first General Manager of Coin Arab News, the pioneering Arabic online crypto news platform, where he effectively incorporated blockchain knowledge into contemporary marketing strategies. Among his recent professional highlights is Funds Verifier, an advanced real estate verification and evaluation platform that Mr. Tariq Ibrahim owns. SMB DigitalZone designed and developed the software and leads the marketing strategy and execution. This collaboration reflects Simo’s dedication to combining technology, marketing, and strategic product development to drive innovation in the real estate sector.

Driven, forward-thinking, and influential, Simo combines strategic planning, problem-solving, and industry insight to deliver measurable impact. His passion for mentoring and training aligns with his mission to empower real estate professionals with practical digital skills and innovative marketing strategies that drive sustainable growth.